Digital advertising campaign40-city radio tour15-city author tourThe Atlas Obscura brand is growing and growing—not only in books (the New York Times bestseller The Atlas Obscura Explorer’s Guide for the World’s Most Adventurous Kid) but also online, with 900,000 email subscribers and 1.2 million Facebook fansAtlas Obscura has over 660,000 copies in print and is a #1 New York Times bestsellerThe phenomenon of a travel book, now in a revised and updated second edition with 120